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Improving Club Management with Technology Part 1: Online Joins
The January join frenzy is upon us and we know health club operators are trying to find that magic formula to manage the chaos while still maintaining a consistent member...
4 Club Operating Procedures that Will Save You Time
With the new year just around the corner, now is a great time for health club operators to ensure that good operating procedures are in place to handle the January...
The Top 3 Ways to Boost Your Club’s Bottom Line in 2018
Is improving your club’s bottom line on your list of new year’s resolutions? If so, read on. We have 3 ideas to help you generate more revenue to make 2018...
5 Questions to Consider when Evaluating your Club Management Software
Choosing a club management software can be an overwhelming process. There are so many options in the marketplace and it can be hard to compare different systems. To find the...
Brand Audit Checklist
Assess and Align Part III: Evangelize
In the most recent segment of our 3-part program on aligning your brand for growth, I outlined how to build a brand toolkit. Let’s dig a little deeper into how...
The Hidden Costs of Credit Card Declines
Credit card declines are more than just a headache for your business and your members. They negatively impact on your bottom line. First, there’s a fee per decline which typically...
Club Management Software Buyers Guide
Assess & Align Your Brand Part II: Define and Evolve
In this second installment in our three-part series, we'll work on building a brand toolkit that will enable you and your team to articulate, reinforce, and amplify your brand.
Your Club’s Brand: An Asset or Liability for 2018
In just two short months, individuals in your community will once again recommit to the pursuit of health. Your preparations are probably already underway to ensure that people choose your...
Extending Your Brand with Artificial Intelligence
Artificial intelligence is showing up everywhere—from Siri to Alexa to Google Home. And let’s face it, AI makes our lives easier. Every morning Alexa wakes me up, gives me the...
Why Gift Cards Are a Good Idea & How to Sell Them
Why we focus on Customer Relationship Management (CRM) for Health Clubs
After twelve years in the software and wellness industry I still struggle to describe to my friends and family what I do every day. “Wait so you build software for...
Breaking Down the PHIT (Personal Health Investment Today) Act
On Friday, September 15th, I had the opportunity to chat with Jeff Perkins, Assistant Vice President of Government Relations for IHRSA (International Health, Racquet and Sportsclub Association)...
Customer Stories: Saw Mill on Daxko Spectrum
Daxko Spectrum allows customers like Saw Mill Club to identify prospects and engage current members.
If passed, the Personal Health Investment Today Act (PHIT) will allow your members to utilize their Flexible Spending Accounts (FSA) to pay for their membership. How will this impact your organization
Keep Your Data Safe: Unattended Workstation Standards
Ensure that your staff never leave a workstation unlocked or unattended. Each workstation contains access to your most precious assets: your member and organization’s data. While much focus is...
What’s our Secret Ingredient?