Data

With over 9,000 facilities in 58 countries, serving millions of members, Daxko has the deep domain expertise to lead the industry in data and research.

  • Why we focus on Customer Relationship Management (CRM) for Health Clubs

    Why we focus on Customer Relationship Management (CRM) for Health Clubs

    After twelve years in the software and wellness industry I still struggle to describe to my friends and family what I do every day. “Wait so you build software for...

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  • Daxko Decision Analytics Podcast Episode 2 - Access2:17

    Daxko Decision Analytics Podcast Episode 2 - Access

    Join us for our second podcast with Daxko Chief Data Strategist, Constance Miller as she walks us through Daxko Decision Analytics.

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  • The Daxko Membership Index: The Source for National Nonprofit Trends

    The Daxko Membership Index: The Source for National Nonprofit Trends

    In order for any data to be meaningful, you need to know: “Compared To What?”.   We all instinctively know this. When looking at data, it’s intuitive to ask questions...

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  • Decision Analytics Podcast2:23

    Decision Analytics Podcast

    Join us as Daxko Lead Generation Manager Allison Ferrell speaks with Daxko's Senior Product Manager over Data and Analytics Constance Miller, about Daxko Decision Analytics.

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  • Keep Your Data Safe: Unattended Workstation Standards

    Keep Your Data Safe: Unattended Workstation Standards

    Ensure that your staff never leave a workstation unlocked or unattended. Each workstation contains access to your most precious assets: your member and organization’s data. While much focus is...

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  • Daxko Trends & Opportunities 2015

    Daxko Trends & Opportunities 2015

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  • Our Customer Survey Philosophy

    Our Customer Survey Philosophy

    “Where DOES my feedback really go?” At Daxko, each and every team member takes your feedback very seriously! It helps us continue doing the right things right and the other...

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  • Data is Meaningless (Not Really – Hear Me Out)

    Data is Meaningless (Not Really – Hear Me Out)

    As the new Daxko Product Manager focused on all things reporting and analytics across Daxko products, I spend 100% of my time listening to users, documenting needs, and forming and...

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  • Following Up on Feedback

    Following Up on Feedback

    This is the second in a series of posts about how we utilize customer feedback. Catch the first post, Our Customer Survey Philosophy, here. It’s the new year! As I...

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  • Webinar Recap: Utilizing Data Insights to Drive Member Engagement & Donations

    Daxko’s Constance Miller and Delphine Carter recently re-presented their popular NAYDO 2017 session, Utilizing Data Insights to Drive Member Engagement & Donations. Miller is a Senior Data...

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  • Update: Keeping Data Safe

    Update: Keeping Data Safe

    Ransomware attacks like WannaCry/WannaCrypt have dominated recent headlines and caused significant disruption to businesses worldwide. As Daxko’s Chief Security Officer, I’d like to put your mind...

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  • Engagement Insights Report 2015

    Engagement Insights Report 2015

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  • Daxko’s TechOps Team’s Top Tools for Monitoring

    Daxko’s TechOps Team’s Top Tools for Monitoring

    Ask an engineer to “monitor” something and chances are you’ll get a response resembling something just short of the stages of love. It will start with an overwhelming excitement and...

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  • YMCA of Greater Cincinnati Discusses the Intersection of Tech and Community

    YMCA of Greater Cincinnati Discusses the Intersection of Tech and Community

    James McIntyre, CIO of the YMCA of Greater Cincinnati and Daxko customer, opens up about how he and his team utilize technology to drive community impact at the Y in...

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  • March Test Automation Meetup

    March Test Automation Meetup

    The Birmingham Test Automation group had a great meetup here at the Daxko HQ last week. Jeremy P. and I shared how we use Ruby in test automation at Daxko. We showed how...

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  • 48% of January Joins Haven’t Checked-In for Two Weeks

    48% of January Joins Haven’t Checked-In for Two Weeks

    Recently, we posted 8 quick wins to get ahead of cancellations. Providing quick and actionable tips may help keep members active at your center now but to ensure they are with you...

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  • Metrics for Success

    Metrics for Success

    We know that most executives measure success by looking at fiscal health and membership growth*, but surprisingly, member retention (on it’s own) is often overlooked. The Whitehouse Office of...

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  • Following Members their First Year

    Following Members their First Year

    I recently had the opportunity to speak with Mickey Pedersen, the Marin Associate Executive Director with the YMCA of San Francisco. Daxko Engage has helped this Y revamp the way...

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  • Are you Gambling with Your Member Data?

    Are you Gambling with Your Member Data?

    Spam is defined as “to send the same message indiscriminately to (large number of recipients) on the internet.” It’s also short for “spiced ham” representing a common brand name for...

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  • How Engaged are your Members?

    How Engaged are your Members?

    Do you know the proportion of your membership that is highly engaged? What about those that aren’t engaged at all with your center? Daxko recently launched a campaign offering interested...

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