Blog

The technology leader in software to engage health & wellness member communities.

  • Brand Audit Checklist

    Brand Audit Checklist

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  • Assess and Align Part III:  Evangelize

    Assess and Align Part III: Evangelize

    In the most recent segment of our 3-part program on aligning your brand for growth, I outlined how to build a brand toolkit. Let’s dig a little deeper into how...

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  • The Hidden Costs of Credit Card Declines

    The Hidden Costs of Credit Card Declines

    Credit card declines are more than just a headache for your business and your members. They negatively impact on your bottom line. First, there’s a fee per decline which typically...

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  • Apple App Store Guideline Updates

    Apple App Store Guideline Updates

    On June 5th Apple held it annual Worldwide Developer Conference. During the keynote address a slide was presented that highlighted a number of items that Apple would be focused on...

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  • What’s in it for me? An overview of Daxko Payment Services.

    What’s in it for me? An overview of Daxko Payment Services.

    When we launched Daxko Payment Services it was with the knowledge that we could provide better payment services options for our customers and the results we’ve seen thus far have...

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  • A Customer-Centric Approach to Club Management with Daxko CTO, Bjørn Bjerkøe

    A Customer-Centric Approach to Club Management with Daxko CTO, Bjørn Bjerkøe

    When I joined Daxko earlier this year, I knew it was the right decision for many reasons. The most important? Daxko closely aligns with my overarching philosophy of a customer-centric...

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  • Assess & Align Your Brand Part II:  Define and Evolve

    Assess & Align Your Brand Part II: Define and Evolve

    In this second installment in our three-part series, we'll work on building a brand toolkit that will enable you and your team to articulate, reinforce, and amplify your brand.

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  • Your Club’s Brand: An Asset or Liability for 2018

    Your Club’s Brand: An Asset or Liability for 2018

    In just two short months, individuals in your community will once again recommit to the pursuit of health. Your preparations are probably already underway to ensure that people choose your...

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  • Extending Your Brand with Artificial Intelligence

    Extending Your Brand with Artificial Intelligence

    Artificial intelligence is showing up everywhere—from Siri to Alexa to Google Home.  And let’s face it, AI makes our lives easier. Every morning Alexa wakes me up, gives me the...

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  • Web Resources for all YMCAs: An Introduction to Open Y

    Web Resources for all YMCAs: An Introduction to Open Y

    We live in a world of resource constraints. That’s true no matter your budget. At some point, the need always surpasses the ability to meet it. What’s a good solution?...

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  • Why we focus on Customer Relationship Management (CRM) for Health Clubs

    Why we focus on Customer Relationship Management (CRM) for Health Clubs

    After twelve years in the software and wellness industry I still struggle to describe to my friends and family what I do every day. “Wait so you build software for...

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  • Breaking Down the PHIT (Personal Health Investment Today) Act

    On Friday, September 15th, I had the opportunity to chat with Jeff Perkins, Assistant Vice President of Government Relations for IHRSA (International Health, Racquet and Sportsclub Association)...

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  • The Daxko Membership Index: The Source for National Nonprofit Trends

    The Daxko Membership Index: The Source for National Nonprofit Trends

    In order for any data to be meaningful, you need to know: “Compared To What?”.   We all instinctively know this. When looking at data, it’s intuitive to ask questions...

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  • Keep Your Data Safe: Unattended Workstation Standards

    Keep Your Data Safe: Unattended Workstation Standards

    Ensure that your staff never leave a workstation unlocked or unattended. Each workstation contains access to your most precious assets: your member and organization’s data. While much focus is...

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  • What’s our Secret Ingredient?

    What’s our Secret Ingredient?

    Last week, Daxko announced that more clubs on the Club Industry Top 100 list use Daxko Spectrum than any other software. Daxko has the recipe for success for continuous growth...

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  • What we’re working on:  Daxko Spectrum

    What we’re working on: Daxko Spectrum

    Last week we announced that we are renaming CSI SpectrumNG as Daxko Spectrum. We’re excited about this change and what it means for the future of our health club management...

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  • Five Years at Daxko

    Five Years at Daxko

    Anniversaries are kind of a big deal here at Daxko. Nope, not wedding anniversaries. Daxko-versaries. This month, I’m celebrating five years at Daxko, and I’m still so happy and grateful to work...

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  • The Blueprint Podcast with David Lamb: Dave Gray Episode

    Recently, Daxko CEO, Dave Gray, spoke with David Lamb on his Blueprint Podcast. In each episode of the podcast, Lamb speaks with business leaders in and around Birmingham to bring...

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  • Process, the Perfect Team, and Psychological Safety

    In 2013, Sam Hinkie took the helm as the general manager of an ailing Philadelphia 76ers (basketball) team and established what people refer to now as “The Process”. The Process...

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  • Why Engaging Your Members Matters

    Why Engaging Your Members Matters

    Think about your organization and all the “things” that comprise it. Where did your mind first take you? The facility? Program offerings? Staff? Your cause? All of those “things” point...

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